Marketing Consulting Agency

Research Audit Strategy

We help launching products, investigate new markets, grow sales,
using best practices and innovative software.

About Us

We consult start-ups and established companies worldwide, attracting professional experts.
Our credo is to add value to businesses and deliver results — from analysis to sales growth.

As the cherry on the pie, we can manage your marketing projects and lead them as an outsourced team.

Market research

choosing direction

Business audit

elimination obstacles

Go-to-Market Strategy

finding the way

Our Services

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Audit and analysis

We assess the current situation and activities

We involve top experts from the relevant industry in the project

We analyze the actual sales funnel

We provide recommendations on how to increase efficiency

We help implement changes and take responsibility for the outcome.

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Marketing Strategy

We conduct a market research

We help you identify your target audience, their emotional and rational triggers

We develop a go-to-market strategy

We form a set of optimal tools for attracting and retaining the audience

We help to implement it step by step.

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Building teams

We form a candidate profile and help you find them

We conduct a competency assessment based on interviews and tests (interviews are conducted in Russian and English)

We evaluate the competency of existing employees, if needed

We help you create a strong team

Track Record

Let us know if some cases are similar to your objectives!

Market research
and Go-to-Market
Strategy

CHALLENGE: To analyze and find the optimal market for launching EdTech Start-up

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SOLUTION

Conducted market research for EdTech start-ups. 
Based on PEST analysis, SWOT analysis, demand analysis 
and competitive analysis, we selected the optimal market 
for the launch and developed a Go-to-Market strategy.

Testing price
sensitivity on

the new market

CHALLENGE: Estimate Customer Aquisition Cost for a credit product in the new market, measure the price sensitivity

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SOLUTION

Developed 2 versions of landing pages with different product conditions and different credit cost calculators. Estimated the cost of attraction in different channels, simulating a funnel close to real onboarding. We compared conversions and CAC in 2 versions and recommended the optimal product for launch.

Building
marketing
team

CHALLENGE: To analyze the group of B2C
consulting services and find points of growth.

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SOLUTION

We conducted a series of interviews with candidates (more than 10) in English and developed a test task. 
Based on the results, we assesed the applicants by several criteria (inc. analytical skills, relevance of experience, communication skills). After that we set targets for the finalist and supervised performance during the trial period.

Sales
funnel
audit

CHALLENGE: To analyze the group of B2C consulting services and find points of growth

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SOLUTION

Analyzed Customer Journey in 4 areas: search 
(display in search, reviews), selection (landing page, onboarding), purchase (payment, personal account and profile), retention ("abandoned cart" and repeated sale), proposed optimization for the entire customer journey.

Market research
and Go-to-Market
Strategy

CHALLENGE: To analyze and find the optimal market for launching EdTech Start-up

btn-go

SOLUTION

Conducted market research for EdTech start-ups. 
Based on PEST analysis, SWOT analysis, demand analysis 
and competitive analysis, we selected the optimal market 
for the launch and developed a Go-to-Market strategy.

Testing price
sensitivity on

the new market

CHALLENGE: Estimate Customer Aquisition Cost for a credit product in the new market, measure the price sensitivity

btn-go

SOLUTION

Developed 2 versions of landing pages with different product conditions and different credit cost calculators. Estimated the cost of attraction in different channels, simulating a funnel close to real onboarding. We compared conversions and CAC in 2 versions and recommended the optimal product for launch.

Building
marketing
team

CHALLENGE: To analyze the group of B2C
consulting services and find points of growth.

btn-go

SOLUTION

We conducted a series of interviews with candidates (more than 10) in English and developed a test task. 
Based on the results, we assesed the applicants by several criteria (inc. analytical skills, relevance of experience, communication skills). After that we set targets for the finalist and supervised performance during the trial period.

Sales
funnel
audit

CHALLENGE: To analyze the group of B2C consulting services and find points of growth

btn-go

SOLUTION

Analyzed Customer Journey in 4 areas: search 
(display in search, reviews), selection (landing page, onboarding), purchase (payment, personal account and profile), retention ("abandoned cart" and repeated sale), proposed optimization for the entire customer journey.

We Add Value To

Marketing and sales
Audit, research & strategy, sales funnel optimization and anti-crisis management
Advertising and media
Mediaplanning, lead generation, conducting tenders, managing vendors (agencies worldwide)
Digital and IT Projects
Product websites & landing pages development, end-to-end analytics

Why Choose Us?

Proven Methodology

We possess our own proven method for research and development of a relevant market entry strategy (product-market fit). It encompasses both traditional marketing research and focus groups, as well as behavioral analysis of the audience in the digital environment.

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Full support in operations

Our work does not end on presentation. 
We are interested in guiding the project participating in product launch, providing 
full outsource if it is necessary,and sharing the responsibility for the outcome.

Сomplete confidentiality

  • We do not list you as a client without a consent, 
and never share your case at a conference.
  • We work strictly under NDA, which is signed by every consultant involved in the project.
  • All the results of the work become 
the intellectual property of your client.
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International experience

We attract qualified experts from different industries. Our experts are professionals from fintech, banking, e-com, pharma, FMCG and others. They are able to search & evaluate teams, conduct audit and formulate optimal sales and marketing strategy for the business. Geographical coverage of our expertise includes:

  • CIS
  • Europe
  • Latin America
  • APAC
  • Middle East
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Get your personal commercial proposal!

Please drop us a message or email at
sales@cherryonpie.com
We will reply shortly.